Llexeter brings ZXMOTO to the UK as the official distributor

Llexeter has secured the role of official UK distributor for ZXMOTO, bringing one of the most talked-about new performance motorcycle brands to the British market.

The agreement sees Llexeter take on full responsibility for UK importation, dealer network development, and aftersales support, as ZXMOTO accelerates its European expansion plans.

A new but fast-rising name in the global motorcycle sector, ZXMOTO has already generated significant industry attention with its performance-focused machines and international racing presence, including a high-profile debut at EICMA.

The first model confirmed for the UK is the Euro 5+ compliant ZXMOTO 500RR supersport, set to arrive in red, black, and white. The bike will be distributed through a network of carefully selected premium dealers across the UK, with further models already lined up for 2026.

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Robert Woolley, Brand Manager at Llexeter, said:

“We’re incredibly excited to be appointed as the official UK distributor for ZXMOTO. This is a brand with real energy behind it - from its product development through to its racing ambitions. We want to be part of Zhang Xue's journey to accomplish his goal and make ZXMOTO one of the biggest brands in the world.
The 500RR is a strong entry point into the supersport category, and we’re focused on building a high-quality dealer network to support the brand’s long-term growth in the UK.”

The appointment underlines ZXMOTO’s intent to establish a serious foothold in one of Europe’s most competitive and brand-conscious motorcycle markets - and signals the start of an ambitious UK rollout.

Further details on pricing, full specifications, and dealer appointments are expected to be announced in the coming months.

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